Former Amazon AGI and AWS employees launch Primitive Labs, using AI agents to model customer behavior, backed by a16z Speedrun

Primitive Labs, founded by ex-Amazon AGI and AWS colleagues, is building AI agents that simulate customer behavior for businesses. The startup is backed by a16z Speedrun and aims to help companies understand and predict customer actions.

• An agent in the empty chair: Amazon vets launch Primitive Labs, using AI to model customer behavior