Top Strategies For Effective Blogging In 2019
There are approximately 31 million bloggers in the US as of February 2019, according to the statistics gathered by Growth Badger. This number is expected to grow over the years due to the continuous popularity of these informational websites. In the 1990s, blogs were a form of online diary where people express their ideas. But the hobby already evolved to turn a venue into revenue by reaching audiences worldwide. It is also considered as a powerful lead generator by B2B companies. This is because of its ability to get in touch with their prospective clients through online posts.
Since blogging started to become a very important part of a company’s marketing strategy, more trends may emerge in the coming days. Here are the current blogging trends that you must practice if you want your site to gain more audience for more profits.
Invest On Visual Content
A report from Venngage found out that more than half of marketers who use blogging as their medium for business promotion added engaging visuals in all their content in 2018. This trend is also expected to become more popular this year. But adding visuals can be more technical compared to the simple uploading of text contents in the blog platform. This requires bloggers to seek help from experts. Expert IT services, including Coretech, can help you establish your blog’s long-term plan. They can also assist you in implementing new blogging technologies.
With their expertise, you don’t have to worry about implementation problems like lost data. Network interruptions and other disturbances that lessens your productivity will also become a thing of the past because of their help.
Posting Of More Long-Form Contents
The trend of writing long-form content is expected to stay this year. This is because most bloggers would like to keep their audience longer on the site because they are reading informative posts. Also, search engines will know that your posts are worthy of its online space. This is because the posts contain well-researched information. At the moment, most blog posts listed on the first page of search results contain at least 2,000 words or more.
Accepting Guest Posts
While there are bloggers who believe that allowing guest posts could hurt their sites, the data gathered by OrbitMedia found out that this practice can yield strong results. The report mentioned that guest posting will allow you to reach more audience beyond your usual niche. You can also get more useful insights based on the behavior of their target audience. This will also increase the popularity of your site in the blogging industry.
You must keep up with the latest blogging trends to stand out in this rapidly growing industry. Since blogging can be a very potent lead-generating tool, you need to practice meticulous analysis before uploading your posts. You must also have proper knowledge of your target market. This will allow you to gain more popularity and earn more money online.