— Running a small business without a good CRM strategy could be costing you real money. Fear not, the best free CRM software is here at last.—
What is CRM?
CRM stands for Customer Relationship Management. It is a crucial part of managing a small business, especially one with a strong online component. A CRM helps you manage relationships with present customers and potential customers, making a CRM an essential aspect of driving growth and engagement online.
A business can use CRMs to manage customer relationships across the entire relationship lifecycle, from marketing to sales to customer service interactions. The goal of a CRM is simple – to help you grow and retain new customers and grow your business. What could be better than that?
CRM softwares come with various functions: organizing customer and prospect information, managing digital marketing campaigns, and connecting with other business apps. CRMs use these connections to synthesize data and generate insights into business performance and relationships. Then they can automate menial tasks with the use of AI. These are just some of the main functions of a sound CRM system.
Why is a CRM important for small businesses?
A CRM is essential to small businesses because it harmonizes communications with returning and potential users as well as suppliers and service users. CRM helps you focus on relationships and conversations in business. Managing relationships is an essential part of what makes any small business successful or unsuccessful.
Small business owners must manage relationships with employees, suppliers, users, and customers alike. A good CRM software helps you manage client and prospective contacts, manage marketing campaigns, and even identify potential business opportunities.
Spending more time on business administration means less time for what matters most in business – building relationships through conversation. That’s why a good CRM software is essential for your business to last. But many CRMs are expensive or offer limited features in their free editions. Many small business owners are looking for a solid free option for CRM, and finally, one exists.
What is the best free CRM available for small businesses?
Overloop CRM is hands down the best free online CRM out there. Overloop CRM is designed to help you start more conversations and close more deals with customers. It comes with a range of features to help you manage all aspects of customer relationships.
The free features in Overloop include unlimited users and contacts, unlimited workflows and deals, full email syncing, and a Google Chrome extension. Overloop’s free version allows you to manage inbound and outbound conversations right from your CRM interface. You can sync your email to manage conversations directly from within Overloop. Sync your team’s inboxes to centralize communication and ensure there’s never a missed connection.
Overloop helps you automate repetitive tasks using templates, assigning interactions to sales reps, and presetting natural responses for out-of-office messages. Use Overloop’s live chat feature to connect your customers with the right team members to help answer their questions. This feature lets you capture the moment with your customers and engage them in conversation, building trust and rapport with every interaction.
Overloop helps you generate excellent insight into the impact of your marketing campaigns by showing you if recipients have opened your emails. You can use Overloop to convert cold emails into free trial signups, then offer free content that funnels into paid content.
Finding the right CRM for your business can be confusing. There are so many competing products offering a wide variety of features and functions. If you’re looking for a fantastic free option for CRM, look no further than Overloop – it provides everything you need to begin integrating CRM strategy into your small business operations.