If you are looking for best email marketing services, then Constant Contact is a perfect choice especially if you own a small business and has a limited amount of resources for email marketing. You can choose and use various templates, edit the text and quickly add images to create your own branding emails or impressive newsletters for your subscribers.
Features
1. This software is the top choice as it provides you various tools to make things to remain in constant contact with your subscribers.
2. You can easily schedule your emails and newsletters to send it to you subscriber as soon as they sign up. You can send emails on certain dates to your subscriber, such as their birthday as long as you have necessary information
3. You can keep tabs on how your subscribers are handling your branded emails via reports that inculcate necessary data about when the email was opened, forwarded or even bounced. It also helps you to create next emails or your newsletters to get more clicks or shares.
4. This service also provides social media statistics using which you can assess your marketing efforts that are going on social media platforms such as Facebook, Twitter, and various other sites.
5. You can also see your emails and newsletters previews as you build them with a template so that you keep the view of how these emails will look to your subscribers.
6. You are bestowed with hundreds of templates in case you use this service. It also offers a huge gallery of stock images which you can also add to your emails and newsletter campaigns.
7. Its image editing tools are quite good as by using them you can edit various characteristics of the images, which takes away the requirement for a dedicated other software to edit these images.
8. It also allows you to both, import files of contacts or adds them individually. You can also create signup forms through this service.
9. You can also keep tabs on how many people have unsubscribed. In that case, you have to remove those contacts manually.
10. It also provides personal coaching. In case you are new to the world of email marketing, you can take huge advantage of the extra efforts and attention from this service so that you can learn best practices along with valuable tips to market yourself and your business effectively.
Pros
1. Constant Contact is among the few email marketing services which made it through Gmail’s spam filters which is quite a distinct advantage you can have.
2. Along with contact list management, it makes things easier for the businesses that want to host events by using its event registration tool.
3. It provides personal coaching to assist you in following practices related email marketing.
4. It comes with image editor which is quite a distinctive tool to change the characteristics of the image.
5. It also has great list management tool which allows you to segregate your subscribers according to your needs.
Cons
1. Its email creation tool is quite clunky and not that easy compared to its competitors.
2. You can’t easily import your own HTML-coded emails and newsletters.
3. All of its features are not intuitive as you would expect.
4. It doesn’t automatically delete users who have unsubscribed.
Conclusion
Constant Contact is the top rated email marketing solution especially because of its attention to various details that are offered by its tools. Its event registration along with contact list management makes it stand out of the crowd of other such services. Sometimes it has difficulty when it comes to email creation. But it also provides unique and helpful tools along with good support which makes it among the best software for email marketing purpose.
So, why not try this nitty service to meets your demand of email marketing solution. Try it and share your experience with us. Also, provide your valuable suggestions and views in the comment section below.