A business should develop a user-friendly, engaging and appealing website with an excellent UI/UX to accomplish short-term and long-term goals. Like most startups, small and mid-size business organizations, you too should resort to WordPress, the world’s most popular and reliable website building platform.
You must know that you can positively impact the bottom line when you succeed in driving more quality visitors to your website. While conducting an SEO audit, SEO specialists check whether one has properly referenced their WordPress site. In a highly-competitive market, it has become imperative for a business more than anything else to show up higher in the search engine results pages (SERPs) of Google and other search engines.
When your WordPress site starts appearing on the first page of Google time and again, more target audiences or customers become aware of your business. It is essential to optimize and reference your site built on WordPress to improve rankings on Google and other search engines successfully. Also, ensure that you follow all SEO best practices to quickly enable Google to detect your WordPress site.
Here’s what you need to do.
Check Settings for WordPress Site Visibility on Search Engines
Once you are done setting up your Google Search Console account, it is of paramount importance to check whether your WordPress business site is visible to Google and several other search engines. Click on ‘Settings’ then ‘Reading page’ and scroll down; you will find the Search Engine Visibility option.
To enable Google search engine crawlers to seamlessly crawl your official business site, you have to get rid of the check mark that you get to see in this option. To store your changed settings, you need to click on the ‘save changes’ box.
Connect Search Console with WordPress
Add your business site to Google Search Console. If you do not want to modify your DNS records, opt for the URL prefix option. Add the full URL of your WordPress in the website section. You need to complete a verification process that ensures you are the owner of the site. Select ‘other verification methods’, and instantly you will receive a meta tag, which you have to copy.
You need to install and initiate a reliable SEO plugin. Paste the code into the area that appears after clicking the Google Search Console box. Clicking on the verify box now will help you successfully verify that you own the website. Here are the ultimate ways to choose the best website builder.
Set Up XML Sitemaps
It is essential after site verification that you head to the SEO plugin’s General page, which you will find in the WordPress admin field, so that you can easily confirm your sitemap settings. You have to add sitemap.xml to your URL to see your sitemaps.
Once you are done, you have to submit your sitemap to Google Webmaster tools. These sitemaps enable search bots to find and index your site content easily. Here’s how you need to include footnotes into a WordPress Post. Aside from all the ones enumerated above, you are also required to submit XML sitemaps to Google Search Console. Do every necessary thing in a proper and careful way so that you gain the edge over your potential competitors on the market successfully.