The developer of high-quality free-to-play games, Incentive Games, has successfully released two more custom games for bet365: Golden Goals and 6 Score Challenge.
CEO and Co-Founder of Incentive Games, John Gordon said: ‘It is a pleasure to work with bet365 on these amazing games. We are honoured to be working with such great people who understand product. The daily retention game, Golden Goals, is going to be a game changer in the industry. While, we have always had great success with our score predictor titles, the 6 Score Challenge is going to be the biggest of its kind in any industry.’
The rise of free to play games has been immensely popular in recent years. The free-to-play business model was developed in the late 1990s and early 2000s as a result of a number of wildly popular MMOs catered to kids and casual players, such as Furcadia, Neopets, RuneScape, MapleStory, and text-based dungeons like Achaea, Dreams of Divine Lands.
There has never been easier access to a wide variety of games that can be played virtually immediately than there is in the internet age. Many have recognised the possibilities for games that may be released for free and monetised in a variety of creative ways given such easy access. Previously paid games have switched to an F2P business model. New heights of success were attained by games like Team Fortress 2 and the MMO Star Wars: The Old Republic. Fortnite, League of Legends, and its aforementioned auto battler spin-off Teamfight Tactics are the stars of the current F2P business. All three of them are presently among the top five games on Twitch in terms of viewership. Heavy hitting “AAA” games are also switching, with Destiny 2 standing out.
The F2P model is also being adopted in the gambling world with some of the top gambling operators like bet356 in Australia and others being at the forefront of this trend. Some of the most common free to play slot games include Starburst, Mega Moolah, and Gonzo’s Quest. Slot games are the most popular to play for free with video poker following closely.
Users of the daily retention game Golden Goals gather soccer schedules from Monday through Friday. The user gains bet credits whenever a match features four or more goals; if 20 goals or more are scored across their weekly collection of matches, they gain even more credits.
On the other hand, the jackpot-style score prediction game 6 Score Challenge has a new twist. The user wins a sizable reward if they correctly anticipate each of the six results. Users will also receive rewards for correctly making three, four, or five predictions, so winning is not just a long shot.
The English Premier League will use the two new games the most, but they will also be adopted by other leagues and sports.
‘We are excited to give our consumers these innovative and best-in-class titles from Incentive Games’, claims a spokesperson from bet365. ‘The data and analytics that goes into creating these games mean that we’re sure our users will love them around the world.’