If you are an animator or someone who is interested in the genre, you may have heard of Stop Motion Animation videos. Of course, it can be considered to be a fringe area of motion picture and cinema technology but has a great effect on the cinematic expression. It may not be widely used as the other forms of film making, but it does come with its own group of avid followers. What is Stop Motion cinema and what benefits does it offer you? We will go through the details in a concise manner.
What is Stop Motion Animation?
Well, Stop motion animation is a unique form of film making. As you should be aware by now, it is a technique used in the animation that aids in bringing the static objects to life on a big screen. The objects here are moved in increments while the frame itself is being moved in increments.
When you playback the sequence, the objects will show a movement. Puppets, miniature items and clay figures are some of the items ideally used in a Stop Motions Movies technology. The technique came into being quite long ago. In fact, it can be safely concluded that the Stop Motion Animation is as old as the actual film industry itself.
For the sake of this discussion, we may conclude the stop-motion animation as a series of still photographs. Each subsequent photograph has a slightly varying degree of motion. When you film them together and then replay them – movement is simulated.
Can we still find Stop Motion Animation?
Well, the technology has gone into the oblivion to a greater extent. The advent of computers and animation technology has been considered to be one of the major reasons for the lesser usage of Stop Animation technology.
Even then, it has been considered to be one of the best techniques by the animation lovers. A few services still offer tools for creating stop motion movies. In fact, the special unique effects and texture that the technology provides you would make it an exceptional means of creating natural animations. The technique still finds use in art films, ads and short films.
What Benefits Does it Offer?
Now that we are aware of what is Stop Motion animation is all about and how important it had been in the past in bringing up the animation films that we loved in our early days, how about checking out a few beneficial effects that it would offer you?
Here are a few advantages you stand to gain if you choose to go with Stop Motion animation.
Best For Explainer Videos
If you are creating explainer videos, the stop-motion animation technology is the best option for you. The versatility that it offers you would make it an exceptional choice for your animations for marketing requirements. Explainer videos, as we are aware of, needs to be unique in every respect and stop-motion animation helps you achieve it.
Thrust for Innovation
Taking a cue from the older animation videos and the techniques used therein, stop-motion animations are still used, but with an added dose of innovation sprinkled in a sufficient amount. The ad makers and other professionals prefer the weird and unique props for creating the masterpieces. They would also bring up a uniqueness in the animation videos.
Enhanced Brand Image
Stop motion animation is all about creativity and that is exactly what would help you achieve the best in terms of your brand image. The creative and imaginative animation would help your customers have a really positive image of your brand and also increase the brand recall value. Creative and unique videos tend to be etched in viewers’ mind and thus go a long way in aiding you to develop a better marketing strategy woven around it.
An Improved Education
Well, we found the effectiveness of stop-motion videos when it comes to creating a perfect digital marketing strategy. However, it can also be one of the best options in education. If you are looking to explain difficult concepts in the simpler and easier way, it should be the best option for the purpose. No matter whether you are looking to provide training to your employees or even your students – opting for stop-motion animation should be the best you can go with.
The Concluding Thoughts
Of course, high-quality tech savvy animations are here to stay, but that should not mean stop motion animations have become a thing of the past. They are still unique and useful in their own way and offer a host of beneficial effects.
Are you using the stop-motion animation for any of your needs? Do share your experiences with the unique technology with us.